Alex Haederle

Booz Allen Starts with Characters

Booz Allen Hamilton

A storytelling campaign across print, digital, and mobile aimed at recruiting top talent to critical positions.

Innovation Beyond the Beltway

Booz Allen Hamilton

Booz Allen sent me to Boston and New York to tell stories about the people, products, and ideas driving its business forward beyond Washington DC.

Building Beyond the Hot Zone

Booz Allen Hamilton

This article tells a story about Booz Allen spotting the 2014 global Ebola outbreak early and finding the right people, tools, and technology to address it.

© 2025 Alex Haederle. All rights reserved.